Pip and Nut new product launch

December 8, 2020

The Ultimate new product launch for Pip and Nut. The brief for this shoot was to produce a series of images to be used across physical and digital media. It needed to be clean, bright and modern with minimal dressing. The packaging and food had to be absolute hero. This style was a step on from what Pip and Nut had done before, so the pressure was on to get it just right for them. We had a really fun day playing around with this fantastic product and came away with a really successful series of images which can be used in so many different ways. I also shot the pack shots. Food styling: Moyra Fraser, Design Ahh Yes studio. https://aahyes.studio/

Pip and Nut
Pip and Nut ‘The Ultimate’ peanut butter and jam sourdough toastie
Pip and Nut 'The Ultimate'
New Product launch for Pip and Nut’s ‘The Ultimate’ peanut butter.
'The Ultimate' pack shot. Pip and Nut peanut butter
‘The Ultimate’ pack shot.
'The Ultimate' peanut butter, Pip and Nut. Image being used for Facebook and Twitter banner
Image being used for Facebook and Twitter banner